Lead, Digital Business Manager

Vimeo is seeking a Lead, Digital Business Manager to drive strategic and operational initiatives for our Self-Serve business. In this role, you will sit at the intersection of product, marketing, and analytics teams, working closely with internal stakeholders and our senior executive team to identify and solve complex business problems. You will be responsible for Vimeo’s subscription business revenue by driving growth across new customer acquisition, upsells and retention. You’ll partner with product and marketing teams to develop the right programs and prioritize roadmaps to deliver on northstar business goals. This is a high exposure role with partnerships across and at all levels of the organization, all the way up to the CEO.

To be successful you should be a driven self-starter who is able to communicate clearly and effectively with leadership and successfully manage multiple priorities. You take tasks from start to finish, are able to deliver value quickly, and enjoy working in a dynamic, fast-paced, and challenging environment.

What you’ll do:

  • Translate business goals and opportunities into quarterly and annual product and marketing plans working closely with marketing and product teams

  • Lead and coordinate cross-functional strategic and operational initiatives to drive new customer acquisition, upsell and retention 

  • Develop a strong POV on gaps in our existing experiences and build recommendations including business cases for enhancements

  • Partner with our analytics and operations teams to build and maintain a complete picture of the self-serve business, empowering our cross functional teams teams to execute in a coordinated manner towards our topline goals

  • Conduct ad-hoc analysis to surface insights that drive strategic direction and operational decision making

  • Lead and drive preparation for periodic executive business reviews

  • Build strong relationships across the company to understand the relevant questions and needs, using that knowledge to inform analyses and strategic direction

  • Effectively communicate insights, strategic recommendations, and operational plans to both technical and non-technical audiences

Skills and knowledge you should possess:

  • BA/BS; MBA is a plus

  • 8+ years of experience in business strategy and operations; experience as a management consultant or in a product or strategy leadership role at a technology company

  • Deep understanding of SaaS business model, including e-commerce & product-led growth strategies

  • Proven track record of using data to drive business decisions including the ability to structure problems for analysis

  • Excellent communication skills with the ability to synthesize strategic insights in an actionable and compelling manner; experience in engaging and communicating with executive level stakeholders

  • Advanced Excel and Google Slides or PowerPoint skills

  • Confidence manipulating data using pivot tables; SQL and/or Tableau experience a plus

  • Ability to move quickly and iterate on analyses

  • Comfort with ambiguity and ability to work in a self-guided manner

Targeted Base Salary Range:  $144,000 to $194,000

The base salary range listed above is for candidates located in the U.S., including the New York City metro area.

At Vimeo, we strive to hire and nurture amazing talent across the globe. Actual salaries will vary depending on factors including but not limited to experience, specialized skills, internal alignment and a candidate’s home base.

Base salary is just one component of Vimeo’s total rewards philosophy. We offer a wide range of benefits and perks that appeal to the variety of needs across our diverse employee base! Other rewards may include bonus or commission, Restricted Stock Units (RSUs), paid time off, generous 401k match, wellbeing resources, and more.

About Us:

Vimeo (NASDAQ:VMEO) is the world’s most innovative video experience platform. We enable anyone to create high-quality video experiences to connect better and bring ideas to life. We proudly serve our growing community of nearly 300 million users — from creative storytellers to globally distributed teams at the world’s largest companies. Learn more at www.vimeo.com.

Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse and global community. We’re proud to be an equal opportunity employer where diversity, equity, and inclusion is championed in how we build our products, develop our leaders, and strengthen our culture.

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